Case Study: Fuse Recruitment

How Fuse Recruitment Innovates Candidate Marketing and Placements With Spark Hire Video Interviews

About Fuse Recruitment

Fuse Recruitment was established to provide comprehensive permanent and temporary recruitment services within the Manufacturing, Infrastructure & Utilities, and Insurance & Wealth Management sectors. Fuse is specifically tailored to searching and recruiting hard to fill and specialist roles in candidate short markets. With a talent-driven approach to placements, Fuse continues to find roles that meet the aspirations of candidates and exceed clients’ expectations. They continue to strive for excellence in recruitment that is specialised and aligned to the industries they serve.

Goals for Video Interviewing

Fuse Recruitment wanted to find an innovative way to improve their candidate experience and candidate presentation to clients. They wanted to bring their candidates to life beyond just a two dimensional resume.

Q&A with Head of Strategy, Cameron Watson:

Q:

What inspired you to look into video interviewing?

A:

As a business, we are constantly looking to innovate and improve our service delivery to our clients and candidates, we felt that video interviewing provided us with that opportunity.

Q:

Did Spark Hire replace a similar tool or is this the first time your team is using video interviewing?

A:

Spark Hire is our first time using video interviewing.

Q:

What criteria did you have in mind for a video interviewing solution?

A:

We wanted something that would give us the opportunity to better present our candidates to clients, improve our conversion of submitted candidates to interview, reduce hiring times, and assist in proactively marketing candidates in a way that was different to other agencies.

Q:

What made you choose Spark Hire as your video interviewing solution?

A:

The tech would achieve our goals through a positive candidate experience, professional presentation of candidates to clients, learning more about candidates quicker, while remaining cost competitive.

Q:

What was getting started with Spark Hire like?

A:

Account setup and implementation was very straightforward with good support from the Spark Hire team.

Q:

How has Spark Hire improved your metrics and process?

A:

Video interviews have improved our end-to-end hiring process through improved quality and speed. The improvement has particularly been seen in the quality and results of our proactive marketing of candidates to clients.

Q:

What was your team’s recruiting process prior to using Spark Hire?

A:

Spark Hire has added to our process by enhancing how we screen candidates for opportunities. Video interviewing offers us broader candidate and client marketing and engagement opportunities. This helps our agency stand out in the otherwise standard operational recruitment process.

Q:

How do you get your team members to buy into video interviewing?

A:

We implemented video interviews as a key process requirement within our business. Consistent demonstration of our improved placements with video interviews sold the team quickly.

Q:

What was your aha moment – the moment you knew you loved Spark Hire?

A:

We knew video interviews were effective when we had clients making offers to candidates without the need for an 'in person' interview.

Q:

Why should other staffing and recruiting agencies look into video interviewing?

A:

I don't want them to because that's a point of differentiation for us!!! But, at the same time, my answer is exactly why others should. Video interviews are incredibly effective for staffing and recruiting agencies.

Q:

What are three words that describe your experience working with Spark Hire?

A:

Easy, Supportive, Outcomes

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